WORKSHOP: The power of Data Analytics in assessing Value of Time for Mobility and Transport Planning: uncovering users’ mobility behavior
The workshop aims at providing a comprehensive analysis of the dynamics of user preferences, behaviours and needs while traveling and to identify the factors that most influence them. The discussed topics and the presented analysis will highlight which are the main factors that that influence the travel option choice, the time spent for travel preparation and travelling as well as the value proposition of the travel time.
The aim of the workshop is also to contribute in the generation of new knowledge that might lead to the implementation of innovative cost-benefit assessment methods of transport projects and to a more sophisticated knowledge of users’ attitudes and choices with respect to travel time.
Will be divided into two main blocks:
The morning sessions will feature several topics (e.g., VTT, transport user experience) addressed through one keynote presentation and two panel discussions.
The afternoon sessions will focus on a more hands-on session on a tutorial on Data Analysis of Mobility Data.