{"id":106444,"date":"2020-06-19T09:56:14","date_gmt":"2020-06-19T09:56:14","guid":{"rendered":"https:\/\/eurecat.org\/?p=106444"},"modified":"2020-10-20T14:05:12","modified_gmt":"2020-10-20T14:05:12","slug":"surge-3d-music-response-demand-new-immersive-experiences","status":"publish","type":"post","link":"https:\/\/eurecat.org\/en\/surge-3d-music-response-demand-new-immersive-experiences\/","title":{"rendered":"Surge in 3D music in response to demand for new immersive experiences"},"content":{"rendered":"

3D music<\/strong>, also known as 8D, is booming in the\u00a0music industry<\/strong>. That\u2019s because it makes it possible to create new sound and immersive effects by playing with the positions of sound in space and its movements in a situation where the measures put in place to curb COVID-19 <\/strong>mean it is hard to access live events.<\/p>\n

Adan Garriga,\u00a0the Eurecat<\/a><\/strong> technology centre\u2019s Audiovisual Technology Director, says that the lockdown \u201chas shown that people need to have new experiences and shift everyday experiences to the tech and virtual realm\u201d.<\/p>\n

This is where binaural technology \u201cis becoming essential to recreate sound experiences we once had outside the home in new ways of consuming audio at home\u201d, adds Shams Faure, Chief Operating Officer of Metrica<\/a><\/strong>, the first professional studio to provide production and mixing of immersive music using the Sf\u00ebar technology developed by Eurecat.<\/p>\n","protected":false},"excerpt":{"rendered":"

3D music, also known as 8D, is booming in the\u00a0music industry. That\u2019s because it makes it possible to create new sound and immersive effects by playing with the positions of sound in space and its movements in a situation where the measures put in place to curb COVID-19 mean it is hard to access live […]<\/p>\n","protected":false},"author":27,"featured_media":102451,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[434,743],"tags":[],"class_list":["post-106444","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-audiovisual-technologies","category-press-notes-en"],"yoast_head":"\nSurge in 3D music in response to demand for new immersive experiences<\/title>\n<meta name=\"description\" content=\"3D music, also known as 8D, is booming in the\u00a0music industry. 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