{"id":115168,"date":"2021-04-22T09:22:27","date_gmt":"2021-04-22T08:22:27","guid":{"rendered":"https:\/\/eurecat.org\/?p=115168"},"modified":"2021-06-02T16:21:19","modified_gmt":"2021-06-02T15:21:19","slug":"new-interactive-formats-business-models-book-industry","status":"publish","type":"post","link":"https:\/\/eurecat.org\/en\/new-interactive-formats-business-models-book-industry\/","title":{"rendered":"Research into new interactive formats and business models to give the book industry a shot in the arm"},"content":{"rendered":"

Technology centre Eurecat<\/a><\/strong> is coordinating the European M\u00f6bius<\/strong> project, which will commit \u20ac5.5 million to revamping and driving the publishing industry<\/strong> by co-designing new interactive formats and business models in conjunction with industry businesses and professionals, artists, writers and readers from Spain and all over Europe.<\/p>\n

M\u00f6bius has 11 partners from four European countries, including Mobile World Capital Barcelona. It seeks to harness the potential of prosumers \u2013 consumers who are, in turn, content producers \u2013 to bring in \u201csolutions that are appropriate and beneficial for the European publishing industry, one of the largest in the world\u201d, says Patricia Castillo, M\u00f6bius coordinator and Head of Unit for European programmes at Eurecat.<\/p>\n

\u201cWe\u2019re taking the e-book back to square one and starting again\u201d, she adds. \u201cThis is part of a reinvention process which is anchored in the growing popularity of audio books and includes the addition of binaural audio technologies developed by Eurecat for an immersive experience\u201d.<\/p>\n","protected":false},"excerpt":{"rendered":"

Technology centre Eurecat is coordinating the European M\u00f6bius project, which will commit \u20ac5.5 million to revamping and driving the publishing industry by co-designing new interactive formats and business models in conjunction with industry businesses and professionals, artists, writers and readers from Spain and all over Europe. M\u00f6bius has 11 partners from four European countries, including […]<\/p>\n","protected":false},"author":27,"featured_media":111963,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[434,417,743],"tags":[],"class_list":["post-115168","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-audiovisual-technologies","category-consulting","category-press-notes-en"],"yoast_head":"\nResearch into new interactive formats and business models to give the book industry a shot in the arm - Eurecat<\/title>\n<meta name=\"description\" content=\"Eurecat is coordinating the European M\u00f6bius project, which will commit \u20ac5.5 million to revamping and driving the publishing industry\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/eurecat.org\/en\/new-interactive-formats-business-models-book-industry\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Research into new interactive formats and business models to give the book industry a shot in the arm - 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